Officials from California State University say their outreach to potential black students has helped drive a 6 percent gain in applicants this past year. Top university officials traveled to different African American church congregations as part of this initiative. And this year, folks from the university expect to visit more than 100 churches in the state and reach more than 100,000 people.
The article says California’s “demographic shifts” make it so that universities have to work “harder” to attract blacks, Latinos and other underrepresented students.
Here are California State’s demographics, according to College Board: